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Recorded Webinars

DEALERSEDGE Welcome to DealersEdge
Advanced Management Education for Top-Tier Auto Dealership Managers
800.321.5312   Memberservices@Dealersedge.com
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  1. Rob Campbell: 7 Absolutely Essential Service Management Key Indicators

    Rob Campbell: 7 Absolutely Essential Service Management Key Indicators

    $98.00

    Did you know DealersEdge VIP Season Ticket Subscribers Have Access to this Recorded Workshop AND the Entire DealersEdge Catalog? This Includes Hundreds of Workshop Recordings, PDF White Paper Executive Reports, Books, Podcasts and Audio Let's not forget the 40+ Live workshops each year!

    https://VIP.DealersEdge.com/
    for more information.

    Workshop Info:
    Air Date: Thursday March 10, 2016 at 1pm Eastern and 10am Pacific
    Featuring: Rob Campbell
    Program Length: 60 Minutes
    SKU: DKC2

    Service Management Key Indicators that, when monitored carefully and heeded…. yield impressive results and record-breaking profit performance.

    Join Rob Campbell for this in-depth discussion and review of these 7 Key Indicators and how you can add the professional touch to your management skill set.

    You will learn:

    Structured techniques to improve your effective labor rate and gross profit
    How to improve your Quick Lane Service process to guarantee upstream profits
    How to determine what your shop REALLY sells and how to maximize sales while maintaining high CSI
    Why most service marketing plans fail and how to create a winning campaign. Learn More
  2. Greg Criss: Innovative Techniques for Recruiting and Keeping Service Technicians

    Greg Criss: Innovative Techniques for Recruiting and Keeping Service Technicians

    $98.00

    Online Workshop Recording

    Did you know DealersEdge VIP Season Ticket Subscribers Have Access to this Recorded Workshop AND the Entire DealersEdge Catalog? This Includes Hundreds of Workshop Recordings, PDF White Paper Executive Reports, Books, Podcasts and Audio Let's not forget the 40+ Live workshops each year!

    https://VIP.DealersEdge.com/
    for more information.

    Workshop Info:
    Air Date: Thursday August 18, 2016 at 1pm Eastern/ Noon Central/ 11am Mountain/ 10am Pacific
    Featuring: Greg Criss
    Program Length: 60 Minutes
    SKU: DKH3

    If you are having a difficult time…
    •Finding qualified technicians
    •With technician attrition
    •Keeping "D" and "C" skilled techs
    •Overpaying for skill level and production
    …then this workshop is for you!

    You will learn:
    •Practices of the most successful managers able to hire top quality technicians in a very tough market
    •To Expand your sources for qualified Gen "Y" candidates
    •Techniques for keeping Gen "Y" technicians by creating a career path for them
    •Employment ad word tracks that will attract more qualified applicants
    •How to get more quality interviews with technician applicants

    Learn More
  3. Greg Criss: How to Benefit from Tablets on the Service Drive

    Greg Criss: How to Benefit from Tablets on the Service Drive

    $98.00

    Online Workshop Recording

    Did you know DealersEdge VIP Season Ticket Subscribers Have Access to this Recorded Workshop AND the Entire DealersEdge Catalog? This Includes Hundreds of Workshop Recordings, PDF White Paper Executive Reports, Books, Podcasts and Audio Let's not forget the
    40+ Live workshops each year!

    https://VIP.DealersEdge.com/
    for more information.

    Workshop Info:
    Air Date: Live Thursday, April 6, 2017 at 1pm Eastern/ Noon Central/ 11am Mountain/ 10am Pacific
    Featuring: Greg Criss
    Program Length: 60 Minutes
    SKU: DLD1

    How tablets can benefit Service Drive Selling… But also how tablets can hide more significant selling process weaknesses. It's a tool not a magic pill.

    Auto dealers purchase tablets for the service drive for two basic reasons. On one hand the modern technology gives the customer the appearance that your dealership is on the techie cutting edge. However, most companies selling these systems also tout increased customer paid labor as a benefit of using the tablet.

    Greg Criss takes a more reasoned view… seeing the benefit of deploying tablets, but not ignoring basic selling process deficiencies that plague many dealership service departments and are not necessarily overcome simply by the tablet.

    You will learn:

    How tablets can mask service drive process problems and how to overcome
    The magic of "Postponed" operation codes when recommendations are declined
    How to prepare for Service Guests prior to arrival
    How to guarantee that Service Menu presentations are completed
    How to help your Advisors improve CSI and Email Capture Learn More
  4. Business Math for Parts Managers

    DCE3 Business Math for Parts Managers

    $298.00

    (Recorded Webinar)
    Presenter: Mike Nicholes
    Original Air Date:
    Program Length: 1 hour 26 minutes

    The times demand that Parts Managers, General Managers, CFOs and Dealers know how to analyze their parts business to effectively forecast and plan net profit improvements. Set aside 90 minutes to spend with Mike Nicholes as he takes you step-by-step through the whys and hows of his list of Critical Measurements and Key Indicators. 2009 is a crazy year in the auto dealership business. Not only do you have to contend with the uncertainty of working through difficult economic conditions, now many are wondering if they will survive the cut and still be in business after 2010. Plan for Success! But, if yours is a well-run store, your prospects for survival are already good. Smart dealers and managers are planning right now not only for survival, but the opportunity to win big once the recovery is in full swing. To achieve success in the face of this challenge, you need the analytical tools to guide your decision making. You could just throw some numbers on a spreadsheet and then hope for the best - or - you could do your homework and produce truly meaningful forecasts and business plans. If you would like some help in mastering the math behind the spreadsheets - then an hour or two with Mike Nicholes is what the doctor ordered. Learn More
  5. Email Marketing Techniques & Templates for Service Department

    DCI3 Email Marketing Techniques & Templates for Service Department

    $298.00

    (Recorded Webinar)
    Presenter: Peter Martin
    Orginal Air Date: September 29, 2009
    Program Length: 1 hour 38 minutes

    Many seem to think that email marketing in the dealership environment is only for selling cars. The fact is that this medium is a much better fit for building and maintaining customer relationships. Learn how to employ this highly effective tool to build service volumes and develop an army of highly connected customers - Connected to what? – Connected to your dealership! Learn More
  6. Key to Improving Service Sales, Profits and Productivity

    DCK1  Key to Improving Service Sales, Profits and Productivity

    $298.00

    (Recorded Webinar)
    Presenter: Richard Owen of ROI Consulting and Training
    Original Air Date: November 5, 2009
    Program Length: 1 hour 52 minutes

    A cold, hard fact of life is that we are selling a lot fewer vehicles these days.  And while that has a primary impact on the variable operations of the dealership, those of you responsible for the fixed side of the business are seeing its impact as well.  Just the reduction of warranty and get-ready service income is enough to get your attention.  So if your concerns center on keeping your shop busy, selling more labor or improving technician productivity and overall profits, then you will not want to miss this session with veteran trainer Richard Owen.  Richard is a training pro and will deliver a long list of strategies you can employ today to help pump some life into your Service Department.

    PURCHASE OPTION:
    Limited Time Only! For just the cost of one recorded webinar you can get exclusive 90 day access to EVERYTHING DealersEdge has to offer!! Your 90-Day VIP Season Ticket Pass will automatically renew after 90 days at the rate of $298 per quarter unless you contact Member Services at memberservices@dealersedge.com or 800.321.5312 to cancel. There is NO CONTRACT and you can cancel without penalty at any time with no further obligation. Free Shipping on all Domestic Orders! Learn More
  7. Building Service Sales with the “WalkAround”

    DCL3 Building Service Sales with the “WalkAround”

    $298.00

    (Recorded Webinar)
    Presenter: Tyler Robbins of ATi- Automotive Training International
    Original Air Date: December 17, 2009
    Program Length: 1 hour 8 minutes

    We all know what the WalkAround selling process is, but few employ it to its maximum potential.  Join us as Tyler Robbins takes us step-by-step through the elements of this powerful selling approach.  The aftermarket has become proficient at using this process for cherry-picking high gross repair work from customer’s vehicles.  If you have the vehicle in your shop and don’t point out these needed items – someone else will! Learn More
  8. Secrets of 5 Killer Direct Mail Promos for Service

    DDB3 Secrets of 5 Killer Direct Mail Promos for Service

    $298.00

    (Recorded Webinar)
    Presenter: Nick Pizza of Nick Pizza Inc.
    Original Air Date: February 18, 2010
    Program Length: 1 hour 32 minutes

    If you are looking for strategies for bringing new customers into your Service Lane – look beyond the service reminders! Nick Pizza will be with us for a webinar in which he will reveal the secrets of his 5 Best promotions for service.   If you are tired of the plain-Jane, service reminders then you will want to hear what Nick has to tell and show you.  Direct mail is not dead and Nick will show you what works for his clients.  He will discuss marketing strategy, list generation and the importance of building continuing relationships with your customers.  Need a promotion to bring in totally new business – Nick’s got that for you too!  Join us as we take a new look at Direct Mail for service. Learn More
  9. Advanced Service & Parts Analysis Using Excel and DMS Data

    DDB4 Advanced Service & Parts Analysis Using Excel and DMS Data

    $298.00

    (Recorded Webinar)
    Presenter:  Rob Campbell  from Mironov, Sloan & Parziale, LLC
    Original Air Date: February 25, 2010
    Program Length: 2 hours 1 minute

    If you are satisfied with the usual service metrics, then this Webinar is not for you.  However, if you are looking for more specific cause and effect data that can help you springboard your service and parts operations to even higher profitability…then you don’t want to miss this session.  Rob Campbell from Mironov, Sloan & Parziale, LLC will join us... to demonstrate how you can dig deeper and get past the often over-simplified ratios and averages.  He will supply sample Excel spreadsheets as well as instruction on how to extract the needed data from your DMS.  If you are ready for an advanced degree in service management,  Let’s dig into the data! Learn More
  10. Advanced Effective Labor Rate Engineering - Painless Process to Stop Profit Leaks and Raising your ELR

    DDC4 Advanced Effective Labor Rate Engineering - Painless Process to Stop Profit Leaks and Raising your ELR

    $298.00

    (Recorded Webinar)
    Presenter: “Professor” Ray Branch of the KEEPS Corp.
    Original Air Date: March 25, 2010
    Program Length: 1 hour 40 minutes

    The “Professor” is back bringing you some new ways to look at and analyze your Effective Labor Rate. Ray Branch has done exhaustive and extensive research into the impact of ELR on the profitability of your service department and he wants to share those insights with you. Ray offers you a new look at grid labor pricing and believes that this new look will impress even those skeptical of the process. The “Prof” also promises to show you how focusing on major service intervals can provide the best opportunity to create significant ELR gains with very small changes in pricing. If you are losing money out the bottom of the funnel – you should join us for 90 minutes. Learn More

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