Product Description
(Recorded Webinar)
Presenter: Greg Criss, President of Criss Consulting
Original Air Date: August 9th, 2012
Program Length: 95 minutes.
While many dealers spent the last decade running away from the body shop business, a few dealers have actually embraced the collision repair business and are reaping big-time profits. Learn how they are getting it done to either grow your Body Shop or get back into the business
During the last down-turn, dealers with profitable Body Shops were very glad they decided to stick with the profit center. For these dealers, the Body Shop became a hedge against the ups and downs of the new car business. The collision repair business has a side benefit by bringing in prospects that might otherwise never visit your dealership.
But it does not manage itself! Join us for this Webinar while we focus on cost controls and common-sense marketing to help you make a lot money in a recession-proof business.
The ideas presented will help you improve your body shop operations regardless of your shop's size or current performance. It can also provide a blueprint for those looking at re-entering the business.
You will learn:
How to become part of the insurance company's Direct Repair Program (DRP)
How to develop and implement a non-DRP marketing plan
How to identify and plug the profit leaks in the body shop
About the good and bad of alliances with suppliers
How to pay painters and body shop techs
Money-saving ideas from successfully body shop operations
Keys to improving productivity
And much, much more!
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