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  1. Your Online Inventory is Under Attack - How to Fight Back

    DDG4 Your Online Inventory is Under Attack - How to Fight Back

    $298.00

    (Recorded Webinar)
    Presenter: Brian Pasch of the Pasch Consulting Group
    Original Air Date: July 22, 2010
    Program Length: 1 hour 40 minutes

    Along with your business location and your people, your new and used vehicle inventories are prime weapons in the competitive fight for sales. New forces are entering the market with alarming frequency and they are aggregating your assets – your inventory listings – to drive traffic to their lead-generating websites and services. So not only are they “borrowing” your assets, they are using them to steal leads from right under your nose and selling them back to you or
    your competition. Brian Pasch is back with tips and tactics to help your dealership fight back. If you are serious about fighting the good fight for Internet leads and sales, then you do not want to miss this Webinar. Learn More
  2. Unclaimed Property Audits Target Auto Dealers

    DDD4 Unclaimed Property Audits Target Auto Dealers

    $298.00

    (Recorded Webinar)
    Presenter: Marc Grossman, J.D., LL.M, of Dixon-Hughes Dealers Services Group
    Original Air Date: April 22, 2010
    Program Length: 1 hour 41 minutes

    If you don’t know whether or not you have filed required “Unclaimed Property Reports” or are unsure just what they are, then you are probably among the 70 percent of all dealers in non-compliance with this law. Some dealerships have recently experienced mid-six-figure judgments resulting from increased state enforcement of this arcane law and requirement. As cash- starved states look for more and more creative ways to raise money- dealerships have been identified as ripe for the picking. Spend 90 minutes with attorney Marc Grossman from Dixon Hughes as he explains everything you need to know about Unclaimed Property and the current enforcement wave that is hitting every part of the country. Attending this session could help you prevent the devastation of a huge audit payment! Don’t miss this vitally important webinar! Learn More
  3. How to Get Your Banker to Say Yes!

    DDA2 How to Get Your Banker to Say Yes!

    $298.00

    (Recorded Webinar)
    Presenters: Dave Jarrett and Jodi Kippe of Crowe Horwath Dealership Services Group
    Original Air Date: January 14, 2010
    Program Length: 1 hour 31 minutes

    Even though the federal government has pumped billions of dollars into the banking system, the days of easy loans and credit are gone, at least for now.  Bankers are running scared and typically start more conversations armed with reasons to say “NO” to your credit or loan applications.  But that doesn’t mean that financing can’t be done – It just means you need some inside knowledge defining the situations and circumstances that will produce the desired “YES!”  Putting yourself in the bankers’ shoes, understanding their objectives and comfort areas can go a long way toward winning the day.  Join us on as two pros from Crowe Horwath will discuss with us how to give your banker more reasons to say “YES!” Learn More
  4. Hands-On Techniques to Make Your Dealership Website SEO Compliant

    DCD1 Hands-On Techniques to Make Your Dealership Website SEO Compliant

    $298.00

    (Recorded Webinar)
    Presenter: Brian Pasch
    Original Air Date:
    Program Length: 1 hour 58 minutes

    How to update dealership Web sites on platforms like Dealer.com, ADP, XI Group, DealerOn and others - If you are using another platform, submit your vendor and Brian will endeavor to include examples of editing techniques especially for you Even when your vendor does not allow direct access to META data - Brian will demonstrate how to create a work order to send to your vendor to update your META data In addition, Brian will demonstrate how these simple changes can help expand your search visibility.

    PURCHASE OPTION:
    Limited Time Only! For just the cost of one recorded webinar you can get exclusive 90 day access to EVERYTHING DealersEdge has to offer!!

    Your 90-Day VIP Season Ticket Pass will automatically renew after 90 days at the rate of $298 per quarter unless you contact Member Services at memberservices@dealersedge.com or 800.321.5312 to cancel. There is NO CONTRACT and you can cancel without penalty at any time with no further obligation. Learn More
  5. Social Media: The Case for Outsourcing your Dealership’s Program

    DEB2 Social Media: The Case for Outsourcing your Dealership’s Program

    $298.00

    (Recorded Webinar)
    Presenter: Alexi Venneri, COO of Digital Air Strike and Auto Dealer, Adam Simms – also a founding partner at Digital Air Strike.
    Original Air Date: February 10, 2011
    Program Length: 1 hour 30 minutes

    Social media is complicated and time-consuming and not for amateurs – Why seeking outside help may be the most cost-effective way to succeed at Social Media Marketing.

    In a short period of time Social Media Marketing has moved from being a somewhat-silly online sharing mechanism dominated by teens, to a powerful marketing platform capable of changing the fortunes of auto dealers and other retail businesses. Just because someone spends a lot of time messing with their Facebook page is no reason to put them in charge of your Social Media Marketing program. This is NOT a webinar to sell the services of the speaker’s company. It is an honest look at why outsourcing this function in your dealership may make as much sense as outsourcing other highly-skilled functions like legal and accounting. Join us as Mike Bowers of DealersEdge moderates a discussion with Alexi Venneri COO of Digital Air Strike and Auto Dealer and a founding partner of Digital Air Strike- Adam Simms. Learn More
  6. How the “Best-of-the-Best” Parts Advisors Get It Done Everyday

    DEB4 How the “Best-of-the-Best” Parts Advisors Get It Done Everyday

    $298.00

    (Recorded Webinar)
    Presenter: Richard Owen, ROI Consulting, Inc.
    Original Air Date: February 24, 2011
    Program Length: 1 hour 45 minutes

    The habits of highly effective Parts Advisors – What makes them very good at their jobs and a valuable asset to the dealership

    It may seem like a relatively minor role in the operation of a profitable dealership, but the role of the Parts Advisor is a very important cog in the creation of an effective and profitable process in fixed operations. The truth is when they are not doing their jobs, the complaints are many. But when they perform with great efficiency- they almost go unnoticed. Visit with Richard Owen on February 10th as he dissects the position of Parts Advisor and outlines for all why this position is important and how the very “best of the best” go about their daily tasks. An eye-opener and reminder for current Advisors, but also an excellent “new hire” training and orientation session.

    PURCHASE OPTION:
    Limited Time Only! For just the cost of one recorded webinar you can get exclusive 90 day access to EVERYTHING DealersEdge has to offer!! Your 90-Day VIP Season Ticket Pass will automatically renew after 90 days at the rate of $298 per quarter unless you contact Member Services at memberservices@dealersedge.com or 800.321.5312 to cancel. There is NO CONTRACT and you can cancel without penalty at any time with no further obligation. Free Shipping on all Domestic Orders! Learn More
  7. DEC3 Brian Pasch Presents - Digital Marketing for Auto Dealers: How to Optimize your Google Places Listing

    DEC3 Brian Pasch Presents - Digital Marketing for Auto Dealers: How to Optimize your Google Places Listing

    $298.00

    (Recorded Webinar)
    Presenter: Pasch of PCG Digital Marketing
    Original Air Date: March 17, 2011
    Program Length: 94 minutes

    How to amplify your dealership brands and leverage customer reviews with Google Places

    How to use Google Places to amplify your brands and leverage consumer reviews to drive more traffic to your website. Brian Pasch will review on the proper setup and optimization of your Google Places page. He will also discuss some of the latest strategies for increase customer reviews on Google Places. With a properly optimized Google Places page, dealers can start to leverage Google Boost and Google Tags; paid advertising strategies that are showing promising results. One Miami auto dealer receives over 37,000 page views per month on his Google Places page- resulting in over 2,700 click-thrus to his site! Don't miss this chance to learn the secrets of optimizing your Google Places listing.

    PURCHASE OPTION:
    Limited Time Only! For just the cost of one recorded webinar you can get exclusive 90 day access to EVERYTHING DealersEdge has to offer!! Your 90-Day VIP Season Ticket Pass will automatically renew after 90 days at the rate of $298 per quarter unless you contact Member Services at memberservices@dealersedge.com or 800.321.5312 to cancel. There is NO CONTRACT and you can cancel without penalty at any time with no further obligation. Free Shipping on all Domestic Orders! Learn More
  8. DEC4 Bill Forbes Presents - Prospecting: 25 Ways to Create New Customer Showroom Appointments

    DEC4 Bill Forbes Presents - Prospecting: 25 Ways to Create New Customer Showroom Appointments

    $298.00

    (Recorded Webinar)
    Presenter: Bill Forbes
    Original Air Date: March 24, 2011
    Program Length: 77 minutes

    Effective prospecting will help mid-level performers increase 2-3 units per month.

    Our speaker for this session, Sales Trainer, Consultant and Ex-Dealer Bill Forbes says that prospecting is a neglected component in the road to the sale. Prospecting is treated as an afterthought in many training programs and almost ignored as a means of helping struggle sales people to raise the performance bar. Bill promises 25 ways that can be employed by your sales staff to create new customer, in-showroom appointments! You may already do a few of these, but Bill guarantees you are not using them all. If you have been looking for a more effective way to help your mid-level producers, then these prospecting ideas are the answer. Join Bill Forbes for a 70-minute webinar featuring innovative approaches to this neglected selling tool.

    PURCHASE OPTION:
    Limited Time Only! For just the cost of one recorded webinar you can get exclusive 90 day access to EVERYTHING DealersEdge has to offer!! Your 90-Day VIP Season Ticket Pass will automatically renew after 90 days at the rate of $298 per quarter unless you contact Member Services at memberservices@dealersedge.com or 800.321.5312 to cancel. There is NO CONTRACT and you can cancel without penalty at any time with no further obligation. Free Shipping on all Domestic Orders! Learn More
  9. DED2 JD Rucker Presents - Do-It-Yourself Social Media Strategy for Your Dealership

    DED2 JD Rucker Presents - Do-It-Yourself Social Media Strategy for Your Dealership

    $298.00

    (Recorded Webinar)
    Presenter: JD Rucker, Director of New Media at TK Carsites
    Original Air Date: April 14, 2011
    Program Length: 100 minutes
    Yes you can DIY. Learn the 7 essential steps.

    Based on research by TK Carsites, car dealers who have demonstrated success with their social media marketing programs have learned two basic facts. 1) Less is better. Being everywhere is no better than having excellent social media programs in the three platforms that really matter – Facebook, Twitter and YouTube. 2) You can do it yourself. If you have been overwhelmed by the complexity of social media marketing application in your dealership – rest easy. It is not as hard as it looks. JD Rucker of TK Carsites will be with us on April 14 to discuss the 7 essential steps to success of a DIY social media marketing program for your dealership. His 7 simple steps will provide a roadmap to DIY social media success in your dealership.

    PURCHASE OPTION:
    Limited Time Only! For just the cost of one recorded webinar you can get exclusive 90 day access to EVERYTHING DealersEdge has to offer!! Your 90-Day VIP Season Ticket Pass will automatically renew after 90 days at the rate of $298 per quarter unless you contact Member Services at memberservices@dealersedge.com or 800.321.5312 to cancel. There is NO CONTRACT and you can cancel without penalty at any time with no further obligation. Free Shipping on all Domestic Orders! Learn More
  10. DED3 Mark Payne Presents - How to Avoid Physical Parts Inventory Nightmares

    DED3 Mark Payne Presents - How to Avoid Physical Parts Inventory Nightmares

    $298.00

    (Recorded Webinar)
    Presenter: Mark Payne of Total Dealer Solutions
    Original Air Date: April 21, 2011
    Program Length: 120 minutes

    Best Practices for a Successful Parts Physical Count

    Nothing stresses a dealership parts manager more than the prospect of the annual physical inventory. Perpetual inventory efforts and monthly reconciliations notwithstanding, the annual physical count can be a white-knuckle experience for parts managers. This won’t be your run-of-the-mill listing of the tasks parts managers should be doing to get ready for the physical, although some of those tasks are inescapable. Mark will cover other issues as well. When should dealers outsource the physical inventory and when should they keep it in house? How much should you expect to pay someone to conduct the physical? Why in some cases a full actual count is not what is called for. New technology solutions will also be reviewed.

    PURCHASE OPTION:
    Limited Time Only! For just the cost of one recorded webinar you can get exclusive 90 day access to EVERYTHING DealersEdge has to offer!! Your 90-Day VIP Season Ticket Pass will automatically renew after 90 days at the rate of $298 per quarter unless you contact Member Services at memberservices@dealersedge.com or 800.321.5312 to cancel. There is NO CONTRACT and you can cancel without penalty at any time with no further obligation. Free Shipping on all Domestic Orders! Learn More

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