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  1. DED2 JD Rucker Presents - Do-It-Yourself Social Media Strategy for Your Dealership

    DED2 JD Rucker Presents - Do-It-Yourself Social Media Strategy for Your Dealership

    $298.00

    (Recorded Webinar)
    Presenter: JD Rucker, Director of New Media at TK Carsites
    Original Air Date: April 14, 2011
    Program Length: 100 minutes
    Yes you can DIY. Learn the 7 essential steps.

    Based on research by TK Carsites, car dealers who have demonstrated success with their social media marketing programs have learned two basic facts. 1) Less is better. Being everywhere is no better than having excellent social media programs in the three platforms that really matter – Facebook, Twitter and YouTube. 2) You can do it yourself. If you have been overwhelmed by the complexity of social media marketing application in your dealership – rest easy. It is not as hard as it looks. JD Rucker of TK Carsites will be with us on April 14 to discuss the 7 essential steps to success of a DIY social media marketing program for your dealership. His 7 simple steps will provide a roadmap to DIY social media success in your dealership.

    PURCHASE OPTION:
    Limited Time Only! For just the cost of one recorded webinar you can get exclusive 90 day access to EVERYTHING DealersEdge has to offer!! Your 90-Day VIP Season Ticket Pass will automatically renew after 90 days at the rate of $298 per quarter unless you contact Member Services at memberservices@dealersedge.com or 800.321.5312 to cancel. There is NO CONTRACT and you can cancel without penalty at any time with no further obligation. Free Shipping on all Domestic Orders! Learn More
  2. DGL1 Stephen Murphy: LinkedIn for Auto Dealerships…How to Build, Maintain and Safely Market to Your Contact Network

    DGL1 Stephen Murphy: LinkedIn for Auto Dealerships…How to Build, Maintain and Safely Market to Your Contact Network

    $298.00

    (Recorded Webinar)
    Original Air Date: December 7, 2013
    Presenter: Stephen Murphy of Bamboo Interactive
    Program Length: 71 Minutes

    LinkedIn can provide access to a network of contacts with high-value demographics - mostly employed professionals from 25 to 55. But like all Social Media you need to be careful when marketing in this arena.

    Facebook and other social media platforms have, up till now, received most of the attention. But a skillfully built and developed LinkedIn network of contacts can provide more high-value leads for the sale of new and used vehicles.

    Learn the basics of LinkedIn and how to exploit this resource to help your selling staff fill the pipeline with future leads. Find out how to build and then leverage your LinkedIn network without breaking the rules.

    You Will Learn:
    ## Why LinkedIn is quickly becoming an important social media platform
    ## Best Practices for building and communicating with your network
    ## The "Who" and "Why" of LinkedIn connections
    ## How to create a schedule for contact updates, congrats and FAQs
    ## How to engage your network and earn their business

    SUBSCRIPTION OPTION:
    You can upgrade your Webinar or Recording purchase to a single-person 1-year subscription, allowing you full NO-ADDED CHARGE access to all future Live Webinars (45+ per yr) and our online library of over 160 Recordings of past programs. For just $200 more than the price of this program, you get it all for a period of one year! That is a total of just $498 for your single-person subscription (Season Ticket) including this program. You are free to cancel at any time during the first six months and receive a refund of the additional $200 paid for this upgrade - for any reason! Learn More
  3. L1M4 |  MP4, MP3 and PDF Handouts on a Flash Drive!! Stephen Murphy: LinkedIn for Auto Dealerships…How to Build, Maintain and Safely Market to Your Contact Network

    L1M4 | MP4, MP3 and PDF Handouts on a Flash Drive!! Stephen Murphy: LinkedIn for Auto Dealerships…How to Build, Maintain and Safely Market to Your Contact Network

    Regular Price: $298.00

    Special Discount Price: $198.00

    MP3 Audio File, MP4 Video File and PDF Handout on a Flash Drive - Free Shipping!!

    Presenter: Stephen Murphy of Bamboo Interactive
    Program Length: 71 Minutes

    LinkedIn can provide access to a network of contacts with high-value demographics - mostly employed professionals from 25 to 55. But like all Social Media you need to be careful when marketing in this arena.

    Facebook and other social media platforms have, up till now, received most of the attention. But a skillfully built and developed LinkedIn network of contacts can provide more high-value leads for the sale of new and used vehicles.

    Learn the basics of LinkedIn and how to exploit this resource to help your selling staff fill the pipeline with future leads. Find out how to build and then leverage your LinkedIn network without breaking the rules.

    You Will Learn:
    ## Why LinkedIn is quickly becoming an important social media platform
    ## Best Practices for building and communicating with your network
    ## The "Who" and "Why" of LinkedIn connections
    ## How to create a schedule for contact updates, congrats and FAQs
    ## How to engage your network and earn their business Learn More
  4. L1M4 |  MP4, MP3 and PDF Handouts on a Flash Drive!! Stephen Murphy: LinkedIn for Auto Dealerships…How to Build, Maintain and Safely Market to Your Contact Network

    L1M4 | MP4, MP3 and PDF Handouts on a Flash Drive!! Stephen Murphy: LinkedIn for Auto Dealerships…How to Build, Maintain and Safely Market to Your Contact Network

    $198.00

    MP3 Audio File, MP4 Video File and PDF Handout on a Flash Drive - Free Shipping!!

    Presenter: Stephen Murphy of Bamboo Interactive
    Program Length: 71 Minutes

    LinkedIn can provide access to a network of contacts with high-value demographics - mostly employed professionals from 25 to 55. But like all Social Media you need to be careful when marketing in this arena.

    Facebook and other social media platforms have, up till now, received most of the attention. But a skillfully built and developed LinkedIn network of contacts can provide more high-value leads for the sale of new and used vehicles.

    Learn the basics of LinkedIn and how to exploit this resource to help your selling staff fill the pipeline with future leads. Find out how to build and then leverage your LinkedIn network without breaking the rules.

    You Will Learn:
    ## Why LinkedIn is quickly becoming an important social media platform
    ## Best Practices for building and communicating with your network
    ## The "Who" and "Why" of LinkedIn connections
    ## How to create a schedule for contact updates, congrats and FAQs
    ## How to engage your network and earn their business

    SUBSCRIPTION OPTION:
    You can upgrade your Webinar or Recording purchase to a single-person 1-year subscription, allowing you full NO-ADDED CHARGE access to all future Live Webinars (45+ per yr) and our online library of over 160 Recordings of past programs. For just $300 more than the price of this program, you get it all for a period of one year! That is a total of just $498 for your single-person subscription (Season Ticket) including this program. You are free to cancel at any time during the first six months and receive a refund of the additional $200 paid for this upgrade - for any reason! Learn More
  5. MHE1: Facebook's New "Newsfeed Ads" Provide New Opportunities for Auto Dealerships!

    MHE1: Facebook's New "Newsfeed Ads" Provide New Opportunities for Auto Dealerships!

    $39.00

    PDF Download

    Learn all about Facebook's new advertising medium and how/if your dealership should invest in Facebook's "Newsfeed Ad" platform. Learn More
  6. Charles Feuss: Fearless Firing…Effective, Confident, Humane

    Charles Feuss: Fearless Firing…Effective, Confident, Humane

    $59.00

    Become a VIP Member and Receive Access to This Recording - Reserved for Members Only

    Featuring: Charles Feuss J.D. Kilpatrick Townsend & Stockton LLP
    Program Length: 60 Minutes
    SKU EMJ1

    Hiring and firing are normal and unavoidable aspects of business… Every manager needs to be educated about how to terminate an employee while minimizing risk!

    Firing someone has always had it legal dangers. Savvy, educated managers have known from the start that not "following the rules" could end up being very expensive… in both time and money.

    The Internet and speed and ubiquity of information… including personal information… makes this an even more dangerous minefield. Visit with Employment Attorney Charles Feuss as he discusses these issues with auto dealerships directly in focus.

    Key Presentation Takeaways:

    Discover the Myth and the Reality of "Employment at Will"
    Review the most common legal challenges to termination
    Beware of the dangers of Social Media… Facebook, Twitter, InstaGram, etc.
    Receive a 10 Step Action Plan to Terminate an Unwanted Employee Learn More
  7. DDK1 Facebook for Auto Dealers

    DDK1 Facebook for Auto Dealers

    $298.00

    (Recorded Webinar)
    Presenter: "Rock Star" Tim Martell, President and Founder of Wikimotive.net
    Original Air Date: November 4, 2010
    Program Length: 1 hour 35 minutes

    All dealers have been told they simply MUST have a social media presence - And Facebook is clearly the place to start. O.K. you say "How do I start?" "Just how complicated it this" "How much time does it take?" These questions and more will be answered on a Webinar on Nov 4th featuring Timothy Martel, of Wikimotive.net - the "rock-star of dealership social media." Tim will take you step-by-step through the process that will have you effectively marketing to your Facebook Fans in no time! You'll learn how to keep these fans coming back over and over - getting them hooked on your content. Tim will show you how to build a Facebook presence that results in a long list of fans and customers that repeatedly spend money in your dealership - just like he does for his dealership clients. Learn More
  8. Social Media: The Case for Outsourcing your Dealership’s Program

    DEB2 Social Media: The Case for Outsourcing your Dealership’s Program

    $298.00

    (Recorded Webinar)
    Presenter: Alexi Venneri, COO of Digital Air Strike and Auto Dealer, Adam Simms – also a founding partner at Digital Air Strike.
    Original Air Date: February 10, 2011
    Program Length: 1 hour 30 minutes

    Social media is complicated and time-consuming and not for amateurs – Why seeking outside help may be the most cost-effective way to succeed at Social Media Marketing.

    In a short period of time Social Media Marketing has moved from being a somewhat-silly online sharing mechanism dominated by teens, to a powerful marketing platform capable of changing the fortunes of auto dealers and other retail businesses. Just because someone spends a lot of time messing with their Facebook page is no reason to put them in charge of your Social Media Marketing program. This is NOT a webinar to sell the services of the speaker’s company. It is an honest look at why outsourcing this function in your dealership may make as much sense as outsourcing other highly-skilled functions like legal and accounting. Join us as Mike Bowers of DealersEdge moderates a discussion with Alexi Venneri COO of Digital Air Strike and Auto Dealer and a founding partner of Digital Air Strike- Adam Simms. Learn More
  9. MEJ1 IS IT TIME TO OUTSOURCE YOUR DEALERSHIP’S SOCIAL MEDIA PROGRAM?

    MEJ1 IS IT TIME TO OUTSOURCE YOUR DEALERSHIP’S SOCIAL MEDIA PROGRAM?

    $39.00

    PDF Download

    Social media is complicated and time-consuming and not for amateurs – Why seeking outside help may be the most cost-effective way to succeed at Social Media Marketing.

    In a short period of time Social Media Marketing has moved from being a somewhat-silly online sharing mechanism dominated by teens, to a powerful marketing platform capable of changing the fortunes of auto dealers and other retail businesses. Just because someone spends a lot of time messing with their Facebook page is no reason to put them in charge of your Social Media Marketing program. This is NOT a webinar to sell the services of the speaker’s company. It is an honest look at why outsourcing this function in your dealership may make as much sense as outsourcing other highly-skilled functions like legal and accounting. Learn More
  10. DGB3 Christine Rochelle / Darrah Raneri: De-Mystifying Social Media Marketing for Auto Dealerships

    DGB3 Christine Rochelle / Darrah Raneri: De-Mystifying Social Media Marketing for Auto Dealerships

    $97.00

    (Recorded Webinar)
    Presenters: Christine Rochelle / Darrah Raneri, from PCG Digital Marketing
    Original Air Date: February 2, 2013
    Program Length: 100 minutes

    Facebook, LinkedIn, Twitter, FourSquare, Pinterest, Mashable, Hootsuite, Radian6, Tumblr, Flickr…and that's just the short list. Which and How to Employ in your Store!

    The evolving world of Social Media and especially Social Media Marketing is full of options…far too many for any single dealership to use effectively.

    PCG Digital Marketing's Christine Rochelle and Darrah Raneri will offer advice on where best to focus your time, money and personnel for the best results for your dealership or group.

    You will learn:
    How Social Media Marketing is slowly replacing SEO for auto dealers
    Which Social Media Marketing applications are right for your dealership
    How to make sense of the jumble of social media marketing platforms…can you master all of them?
    The Social Media Marketing ideas that are coming on strong in 2013
    Does blogging still have a place in your online marketing plan?
    And much more…

    SUBSCRIPTION OPTION:
    You can upgrade your Webinar or Recording purchase to a single-person 1-year subscription, allowing you full NO-ADDED CHARGE access to all future Live Webinars (45+ per yr) and our online library of over 160 Recordings of past programs. For just $400 more than the price of this program, you get it all for a period of one year! That is a total of just $497 for your single-person subscription (Season Ticket) including this program. You are free to cancel at any time during the first six months and receive a refund of the additional $400 paid for this upgrade - for any reason! Learn More

10 Item(s)

per page

Set Descending Direction