Welcome to DealersEdge

Search results for 'case studies'

8 Item(s)

per page

Set Descending Direction
  1. Case Studies in Successful Customer Loyalty in the Dealership

    DDI2 Case Studies in Successful Customer Loyalty in the Dealership

    $298.00

    (Recorded Webinar)
    Presenter: Mike Gorun
    Original Air Date: September 9, 2010
    Program Length: 1 hour 43 minutes

    Everyone knows that it should be easier to re-sell and existing customer than it is to go out and find a new one. The basic building blocks of customer loyalty are a quality product or service delivered at fair prices, but also in a way that makes your customers know that they are appreciated and valued. Customer Loyalty programs and systems abound -  just how do you know which one, if any, will work best in your dealership. On September 9th visit with Mike Gorun from MediaTrack as we explore case studies of successful customer loyalty initiatives in the dealership environment. Learn More
  2. Case Studies: Service Departments Winning Back 2nd & 3rd Owner Vehicles

    DDI3 Case Studies: Service Departments Winning Back 2nd & 3rd Owner Vehicles

    $298.00

    (Recorded Webinar)
    Presenter: Ed Kovalchick
    Original Air Date: September 16, 2010
    Program Length: 1 hour 31 minutes

    Learn what is different about the “corner garage” that keeps customers coming back over and over again as their vehicles age.  Ed Kovalchick is a nationally-known service management trainer and for about 18 months he has devoted almost all of his time studying what makes the corner garage tick.  His findings will amaze you – the average customer comes back 4 times per year producing a 2.7 hour repair order with each visit.  Working on vehicles with an average age of 9 years, parts sales exceed labor. Ed will profile several dealership service departments that have transformed a segment of their shop into The Garage® with some amazing results.  It takes a change of mindset – Ed will show you how you can make it work in your dealership. This can open up a whole new business in service. Learn More
  3. Now Generation Car Shoppers Demand a New Generation Selling Process

    DDJ3 Now Generation Car Shoppers Demand a New Generation Selling Process

    $298.00

    (Recorded Webinar)
    Presenter: Mark Rikess of The Rikess Group
    Original Air Date: October 21, 2010
    Program Length: 1 hour 33 minutes

    Perhaps the Internet has changed everything - Customers are no longer in the dark about car prices. Online review sites give the disgruntled customer a megaphone to share their experiences with your dealership. Young educated sales staff prospects are shunning the old command and control showroom selling system. And the costs of running a traditional showroom process continue to climb while effectiveness wanes. So says, Mark Rikess of The Rikess Group. Mark with join us to discuss how and why so many dealers and dealer groups are taking action by changing the culture in their showrooms to a more transparent and open non-negotiation- based selling system. Case studies demonstrate the effectiveness of this approach - now it's up to brave dealers to be the catalyst for change in their showrooms. Mark will explain how successful non-negotiation selling dealers are taking the plunge and then making it work for all involved. Learn More
  4. DEI2 Steve Nickelsen:  New Trends in Compensation – Getting Past “Percentage of the Gross”

    DEI2 Steve Nickelsen: New Trends in Compensation – Getting Past “Percentage of the Gross”

    $298.00

    (Recorded Webinar)
    Presenters: Steve Nickelsen of Nickelsen Partners and Chris Harrell of Chris Harrell Consulting
    Original Air Date: September 8, 2011
    Program Length: 110 minutes

    What are the new compensation alternatives? What will motivate Gen “Y”? What if they don’t like your lollypops? Possible friction between Gen “Y” and current Gen “X” managers? With Special Guest and Gen “Y” Consultant – Chris Harrell.

    Almost since the beginning of auto retailing, the pay plans have been “a percentage of the gross profit.” It is just not working as well as it did before (if it every really performed). With 70 million Gen “Y” in the workforce, their seemingly quirky attitudes and expectations cry out for a “new way” to pay and manage your managers and your sales staff. So, what kinds of pay plan changes are successful, forward-thinking dealers bringing into play? And will these new compensation models help you reach your goals?

    You will learn:
    Why “percentage of the gross” is not working as well as it used to
    How to identify clear-cut goals in your compensation planning
    How you can balance the needs of newer Gen “Y” sales staff with very different needs of older generation staff members
    Case Studies of several dealerships that have tackled this challenge and a report on their successes and progress
    Exactly what does motivate Gen “Y” and how does differ from traditional showroom command and control models
    Why this new generation doesn’t respond to traditional “Help Wanted” ads – and some samples of ads that do work
    Why this generational change may pose the biggest challenge to car dealers in decades

    PURCHASE OPTION:
    Limited Time Only! For just the cost of one recorded webinar you can get exclusive 90 day access to EVERYTHING DealersEdge has to offer!! Your 90-Day VIP Season Ticket Pass will automatically renew after 90 days at the rate of $298 per quarter unless you contact Member Services at memberservices@dealersedge.com or 800.321.5312 to cancel. There is NO CONTRACT and you can cancel without penalty at any time with no further obligation. Free Shipping on all Domestic Orders! Learn More
  5. DEK3 Steve Kwiatkowski: What's New in Service Lane Selling - Building a Consistent Selling System

    DEK3 Steve Kwiatkowski: What's New in Service Lane Selling - Building a Consistent Selling System

    $298.00

    (Recorded Webinar)
    Presenter: Steve Kwiatkowski, Liqqid, Inc.
    Original Air Date: November 17, 2011
    Program Length: 92 minutes

    Case Studies of how service departments have achieved huge sales increases by consistently delivering a professional selling presentation

    How can your service department create the consistent selling process so often in evidence in the showroom? This question has vexed dealers and service managers for decades. The selling discipline taught and enforced in so many dealership showrooms is almost always absent once you get to their service drives. Stem-selling guru, Steve Kwiatkowski of Liqqid Express. will bring you real life examples of dealerships employing new tools to impressively increase maintenance package sales. Meet some of the dealer and service managers as they tell you how their success was realized. We all know there are huge profits to be earned in these sales – now you can learn how other dealerships have achieved their success in selling more high-profit maintenance packages.

    PURCHASE OPTION:
    Limited Time Only! For just the cost of one recorded webinar you can get exclusive 90 day access to EVERYTHING DealersEdge has to offer!! Your 90-Day VIP Season Ticket Pass will automatically renew after 90 days at the rate of $298 per quarter unless you contact Member Services at memberservices@dealersedge.com or 800.321.5312 to cancel. There is NO CONTRACT and you can cancel without penalty at any time with no further obligation. Free Shipping on all Domestic Orders! Learn More
  6. DGE4 Lloyd Schiller: Improve your Service Dept 15% - 20% thru New Mgt Process and Revised Tech Compensation - Live Case Studies Revealed!

    DGE4 Lloyd Schiller: Improve your Service Dept 15% - 20% thru New Mgt Process and Revised Tech Compensation - Live Case Studies Revealed!

    $298.00

    (Recorded Webinar)
    Original Air Date: May 23, 2013
    Presenter: Lloyd Schiller
    Program Length 95 minutes

    If you continually find yourself "balancing" your best technicians' hours by giving them "gravy" maintenance tasks, a "re-think" is in order.

    Improvements include a much better-served customer, improved CSI & profitability, and a better-focused management team!

    The 1980s saw the introduction and growth of teams, simple support groups and lateral support groups…all of which provided benefits to smooth shop operation. But the accelerating growth and influence of advanced technologies are forcing some primarily large and high-line dealerships to conclude that a new organization in service is required to help them make the grade.

    Join Lloyd for this special presentation, featuring two case studies of a "re-thinking" of how the service department organizes and compensates productive technicians for a smoother, faster and more profitable work flow.

    Caveat: Lloyd cautions that smaller dealers and most Asian import dealerships will not find an immediate application for the lessons learned via these case studies. But if you have 15 or more technicians, are a large High Line or Domestic Dealership, the ideas and suggestions will definitely apply.

    You will learn:
    How to re-engage managers in the dispatching of work so that the best technician available gets the job that fits his/her skills most closely
    How to alter pay plans to match the skill needed to satisfy the customer quickly and efficiently - one dealership case study involves a union shop
    How to organize the shop workforce so that all are focused on the customer's immediate needs
    Why all this leads to improvements in CSI, in job satisfaction and department profits

    SUBSCRIPTION OPTION:
    You can upgrade your Webinar or Recording purchase to a single-person 1-year subscription, allowing you full NO-ADDED CHARGE access to all future Live Webinars (45+ per yr) and our online library of over 160 Recordings of past programs. For just $200 more than the price of this program, you get it all for a period of one year! That is a total of just $498 for your single-person subscription (Season Ticket) including this program. You are free to cancel at any time during the first six months and receive a refund of the additional $200 paid for this upgrade - for any reason!
    Learn More
  7. MGD2  How to Achieve and Maintain 100% Service Absorption

    MGD2 How to Achieve and Maintain 100% Service Absorption

    $39.00

    PDF Download

    A strategic plan drawn from case studies of peer dealerships regularly exceeding 100% Service Absorption

    Long the holy grail of dealership profitability, 100+% Service Absorption, has been an elusive target for most dealerships. But the professionals at Nickelsen Partners have studied a number of dealership organizations where 100+%service absorption is the norm and not just an idealistic target that no one expects to hit. They consistently attain 100+% Service Absorption! Learn More
  8. Steve Nickelsen: How to get to 30% Net-to-Gross…A Plan Based on Dealership Case Studies

    Steve Nickelsen: How to get to 30% Net-to-Gross…A Plan Based on Dealership Case Studies

    $98.00

    Online Workshop Recording

    Did you know DealersEdge VIP Season Ticket Subscribers Have Access to this Recorded Workshop AND the Entire DealersEdge Catalog? This Includes Hundreds of Workshop Recordings, PDF White Paper Executive Reports, Books, Podcasts and Audio CDs!

    Visit https://VIP.DealersEdge.com/ for more information.

    Presenter: Steve Nickelsen and Steve Probst of Nickelsen Partners
    Original Air Date: January 19, 2012
    Program Length: 100 minutes
    SKU DFA3

    How other dealers and dealer groups are achieving and maintaining 30% Net-to-Gross. If they can…You can too!

    The long-established performance benchmark of "30% Net-to-Gross" remains elusive to many dealerships. Gross Profit pays the bills, but it doesn't take a financial wizard to understand that the ultimate goal is a healthy bottom line - net profit. So just how do you adjust and organize your dealership to achieve the 30% Net-to-Gross mark? Nickelsen Partners has been studying this benchmark goal to see just how some dealerships and dealer groups are hitting the mark consistently. Steve Nickelsen will present an action plan that you can employ in your store based on the established success of other dealers. Learn More

8 Item(s)

per page

Set Descending Direction