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Advanced Managemnet Education for Top-Tier Auto Dealership Managers
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  1. Jim Flint: How to Control Your Marketing & Ad Budget Using Moneyball Strategies

    Jim Flint: How to Control Your Marketing & Ad Budget Using Moneyball Strategies

    $98.00

    Online Workshop Recording

    Did you know DealersEdge VIP Season Ticket Subscribers Have Access to this Recorded Workshop AND the Entire DealersEdge Catalog? This Includes Hundreds of Workshop Recordings, PDF White Paper Executive Reports, Books, Podcasts and Audio Let's not forget the 40+ Live workshops each year!

    https://VIP.DealersEdge.com/
    for more information.

    Workshop Info:
    Air Date: Live Thursday, February 2, 2017 at 1pm Eastern/ Noon Central/ 11am Mountain/ 10am Pacific
    Featuring: Jim Flint
    Program Length: 60 Minutes
    SKU: DLB1

    How to stop wasting precious marketing budget on Low-ROI efforts!
    Economists predict a mixed bag for 2017 car sales. We know this--competition is fierce, there's no room for wasted advertising dollars and there's no looking back as the game continues to change.

    It's time to break out of your "let's do what we did last year" marketing cycle and catch up to what's new and improved for 2017!

    Jim Flint--noted resource allocation specialist and architect of the Moneyball Factor for car dealers-- will provide guidelines and principles on how to:

    Lock into a successful marketing budget
    Utilize operationally minded metrics to guide your thinking.
    Price & market vehicles on your website to sell w/ maximized profits
    Improve Google Analytics tracking so it's easier for you and your sales team to win together. Learn More
  2. For Senior Dealership Managers -  Unlocking Your Full Potential in 2017

    For Senior Dealership Managers - Unlocking Your Full Potential in 2017

    $299.00

    Available in PDF and Hard Copy Format

    The 2017 Edition Yearbook for Senior Dealership Management Professionals.
    Essays from Workshops Presented Industry Experts Focusing on What is Working for Your Peers from All dealership management positions - Enterprise-Wide Senior Managers, Fixed Operations Managers and Variable Operations Managers.
    Benefits:

    1. Zero in on What Your Peers in other dealership management positions are employing for increased efficiencies and bottom line profit growth.
    2. Sharpen and Hone Your Basic, yet critical, Auto Dealership Enterprise Management Skills
    3. 300+ Pages of Essays Drawn from the Content of Recent DealersEdge Workshops as presented by Auto Industry Experts!

    Essays Included in this 300+ Page Collection:

    CHAPTER 1 - UNLOCKING DEALERSHIP ENTERPRISE POTENTIAL IN 2017

    How to Protect the Value of the Business/Enterprise
    Highlights from Kerrigan's Blue Sky Report
    Strap a Rocket to Your Used Car Department
    Government Agencies Targeting Auto Dealers
    How to Fire Someone Fearlessly… Humanely
    How and Why to Hire Millenials
    New Hiring Technologies & How to Use Them

    CHAPTER 2 - FINANCIAL MONITORING & MANAGEMENT BEST PRACTICES

    Getting More and More Actionable Data From Your DMS
    Turning Balance Sheet Assets Into Hard Cash
    A Fresh Look at Forecasting & Budgeting Basics
    Expense Control - Getting Back to Basics
    New Tax Rules… How & Why of Captive Insurance Company Creation
    Back Office Consolidation for Auto Groups

    CHAPTER 3- LATEST IN DEALERSHIP DATA MANAGEMENT

    How to Protect Against Sudden DMS Price Increases
    How to Choose a CRM - DMS or Other 3rd Party?
    New Technology Useful to Auto Dealerships
    How & Why of Dealership Cyber-Security

    CHAPTER 4- UNLOCKING FIXED OPS POTENTIAL IN 2017

    How to Strap a Rocket to Your Service Department
    Business & Financial for Service Managers
    The Service Pricing Challenge - Getting the Right Price
    Service Pricing vs. Value Debate
    7 Essential Service Management Key Indicators
    Re-Engineering the Parts Pricing Matrix
    How to Avoid Parts Physical Inventory Nightmares
    Advanced Body Shop Management

    CHAPTER 5- UNLOCKING VARIABLE OPERATIONS POTENTIAL IN 2017

    New Look at Prospecting - How to Bag 1/3 of Future Sales
    Employing Video Presentations in the Sale Process
    How to Use Tablets in Your Selling System
    The How To of Video Walk-Around Demos
    Pay-Per-Click - How to Manage a Successful PPC Campaign
    Magic of Geo-Fencing… Marketing to Customer Smart Phones
    Online Tactics to Maximize CPO Sales
    Recruiting and Keeping the Very Best BDC Reps Learn More
  3. Fixed Operations Management Review - Unlocking Full Potential in 2017  for Service & Parts Management

    Fixed Operations Management Review - Unlocking Full Potential in 2017 for Service & Parts Management

    $198.00

    The 2017 Edition Yearbook for Fixed Ops Professionals.
    Essays from Workshops Presented by Dealership Fixed Operations and Management Experts Focusing on What is Working for Your Peers
    Benefits:

    1. Zero in on What Your Peers in other service and parts departments are employing for increased efficiencies and bottom line profit growth.

    2. Sharpen and Hone Your Basic, But Critical, Fixed Operations Management Skills

    3. 160+ Pages of Essays Drawn from the Content of Recent DealersEdge Workshops as presented by Auto Industry Experts!

    Essays Included in this 160+ Page Collection:

    CHAPTER 1 - UNLOCKING YOUR TRUE FIXED OPS POTENTIAL

    How to Strap a Rocket to Your Service Department
    Business Math for Service Managers
    The Service Pricing Challenge- How to Price it Right
    Service Pricing vs. Value Debate
    7 Essential Service Management Key Indicators
    Finding and Keeping Qualified Service Technicians
    Re-Thinking the Parts Pricing Matrix
    Avoiding Parts Physical Inventory Nightmares
    Advanced Body Shop Management

    CHAPTER 2 - MANAGEMENT ESSENTIALS FOR FIXED OPS MGT PROFESSIONALS

    Forecasting & Budgeting Basics
    Expense Control - Getting Back to Basics
    Understanding & Managing Dealership Cyber-Security
    Technology Review- New Opportunities in the Dealership
    Which Government Agencies Target Auto Dealers
    How to Fire Someone Fearlessly… Humanely
    How and Why to Hire Millenials
    The Marketing Magic of Geo-Fencing to Customer Smart Phones Learn More
  4. Jeff Sacks: Ideal Pay Plans for General Managers

    Jeff Sacks: Ideal Pay Plans for General Managers

    $197.00

    Complete Update Package:

    Sent To Your Door - Free Shipping U.S. & Canada!
    Hard Copy - DVD Video
    Hard Copy - CD Soundtrack
    Hard Copy - Executive Summary Written Report

    Available Immediately In Your Online Library:
    Streaming Video
    Mp4 Video File
    Mp3 Audio File
    Podcast
    Executive Summary PDF

    Did you know DealersEdge VIP Season Ticket Subscribers Have Access to this Recorded Workshop AND the Entire DealersEdge Catalog?

    Visit https://VIP.DealersEdge.com/ for more information.

    Workshop Info:
    Air Date: Live Thursday, January 26, 2017 at 1pm Eastern/ Noon Central/ 11am Mountain/ 10am Pacific
    Featuring: Jeff Sacks
    Program Length: 60 Minutes
    SKU: DLA4

    How to Strike the Right Balance of Reward, Motivation and Stability

    Jeff Sacks has been studying and refining dealership pay plans for decades. He is also recognized as the premier trainer of General Managers having instructed 1000+ on the skills and talents needed to be successful in this demanding role.

    In this session, Jeff will examine how to formulate an Ideal Pay Plan for General Managers.

    Jeff will explore:

    The Attributes of truly great General Managers - profiling the best of the best
    The Tasks of the General Manager - the daily, weekly, monthly focus points leading to success
    The Objectives of the General Manager - defining the goal and measuring success
    How to blend specific metrics into a pay plan that will drive dealership profitability and sustainability. Learn More
  5. Charlie Feuss J.D: Questions & Answers About Service Advisors - Exempt or Non-Exempt - OT or No OT

    Charlie Feuss J.D: Questions & Answers About Service Advisors - Exempt or Non-Exempt - OT or No OT

    $98.00

    Online Workshop Recording

    Did you know DealersEdge VIP Season Ticket Subscribers Have Access to this Recorded Workshop AND the Entire DealersEdge Catalog? This Includes Hundreds of Workshop Recordings, PDF White Paper Executive Reports, Books, Podcasts and Audio Let's not forget the 40+ Live workshops each year!

    https://VIP.DealersEdge.com/
    for more information.

    Air Date: Live Thursday, January 19, 2017 at 1pm Eastern/ Noon Central/ 11am Mountain/ 10am Pacific
    Featuring: Charlie Feuss J.D…. Employment Attorney
    Program Length: 60 Minutes
    SKU: DLA3

    Charlie Feuss will bring some clarity to these issues - murky for years - and getting murkier

    The Department of Labor (DOL) has flip-flopped on this issue. Federal Courts have reached very different conclusions. A new administration will soon occupy the White House.

    And this year, the U.S. Supreme Court issued an important decision on the topic - but questions remain.

    Charlie will answer these questions:

    The exempt/non-exempt status of Service Advisors finally settled by the US Supreme Court (SCOTUS) or was it?
    Exactly what did SCOTUS say about the status of Service Advisors?
    What about the DOL? What are they now saying about Service Advisors?
    How do recent DOL rules on overtime compensation affect these employees?
    The Trump Administration - what to expect from the new administration on these and other wage and hour issues? Learn More
  6. Brook Samples: How to Get More Smart Data From Your DMS

    Brook Samples: How to Get More Smart Data From Your DMS

    $98.00

    Online Workshop Recording

    Did you know DealersEdge VIP Season Ticket Subscribers Have Access to this Recorded Workshop AND the Entire DealersEdge Catalog? This Includes Hundreds of Workshop Recordings, PDF White Paper Executive Reports, Books, Podcasts and Audio Let's not forget the 40+ Live workshops each year!

    https://VIP.DealersEdge.com/
    for more information.

    Workshop Info:
    Air Date: Thursday, January 5, 2017 at 1pm Eastern/ Noon Central/ 11am Mountain/ 10am Pacific
    Featuring: Brooke Samples of Profit Blueprints
    Program Length: 60 Minutes
    SKU: DLA1

    How to Fine Tune Account Numbers, Journal Sources, Schedules and DOCs to Create Smarter & More Profit-Focused DMS Reporting

    The very best dealerships work with the very best financial reporting information. And no one does it better than Brooke Samples.

    Visit with Brooke as she reveals her secrets for deploying many of the DMS tools now at your command, but almost universally under-utilized.

    You are guaranteed to take away a long list of Brooke's favorite tools to extract the data needed to improve profits in 2017.

    For General Managers who want to learn the accounting side of their DMS, this is a must-see workshop.

    Changes to Make Your DMS Work Smarter:

    Add more Account numbers to your General Ledger for faster analysis, to create better strategies and to effortlessly track long-term trends
    Add Journal Sources to save time, reduce mistakes and provide better analytics
    Quickly find potential problems when reviewing your General Ledger Summary
    Add more Schedules for faster analysis and to do the heavy work
    DOCs to add to save time and monitor your key accounts Learn More
  7. Jeff Sacks' Dealership Pay Plans That Work

    Jeff Sacks' Dealership Pay Plans That Work

    Regular Price: $495.00

    Special Discount Price: $395.00

    PAY PLANS THAT INFLUENCE BEHAVIOR AND GUIDE RESULTS

    Put the right pay formula or plan in place to improve your business model and results.
    Consider employing pay plans that :
    -- Reduce inter-department conflict
    -- Elevate personnel productivity
    -- Improve customer retention

    Consider changing vertically designed pay plans into more functional horizontal pay plans!

    This 100+ Page Guide contains hundreds of Sample Pay Plans, indexed by dealership department and profit center.

    Pay Plan Samples and Jeff Sacks' commentary Indexed for:

    -- Variable/Sales Department Managers
    -- Fixed Operations Department Managers
    -- Sales Consultants
    -- Service Advisors and Technicians
    -- Non-Management Parts Personnel
    -- Accounting Staff
    -- … and more!

    ----------

    About Jeff Sacks:
    Jeff Sacks is considered one of the premier experts in dealership operations with a 30+ year career that warrants the high regard he’s held in.

    Jeff immigrated to the United States in 1977 and immersed himself in the world of car dealership operations. He gained a degree in accounting and one in business finance, and together with his ‘in the seat’ practical experience, he carved out an enviably unique insight into dealership operations that has helped many clients across the global automotive industry.

    After gaining first-hand experience in a variety of dealerships, Jeff established Jeff Sacks & Associates, a consulting company dealing with the specific needs of his automotive clients. Years later, he created and facilitated the General Manager’s Bootcamp. In 2009, Jeff returned to his roots as operating President with Jeff Sacks & Associates (Jeff Sacks Auto) in order to provide customized programs to his clients, including the highly respected General Manager Workshop.

    Jeff’s passion and vision in the industry has made him a sought-after speaker, helping to improve dealership functionality relating to process improvement strategies, asset and expense controls, computer utilization, management information systems and more. Learn More
  8. Max Zanan: Which Government Agencies are Targeting Auto Dealerships… And How to Reduce Your Exposure

    Max Zanan: Which Government Agencies are Targeting Auto Dealerships… And How to Reduce Your Exposure

    $98.00

    Online Workshop Recording

    Did you know DealersEdge VIP Season Ticket Subscribers Have Access to this Recorded Workshop AND the Entire DealersEdge Catalog? This Includes Hundreds of Workshop Recordings, PDF White Paper Executive Reports, Books, Podcasts and Audio Let's not forget the 40+ Live workshops each year!

    https://VIP.DealersEdge.com/
    for more information.

    Workshop Info:
    Air Date: Thursday November 17, 2016 at 1pm Eastern/ Noon Central/ 11am Mountain/ 10am Pacific
    Featuring: Max Zanan: from Total Dealer Compliance
    Program Length: 60 Minutes
    SKU: DKK3

    Discover the Top Areas for Enforcement and Penalty Currently Costing Other Dealerships a Bundle! High Risk Areas for All Dealership Departments.

    When it comes to government regulation and enforcement it seems that Auto Dealerships have a huge target painted on the rooftop.

    Laws and regulations impacting auto dealers are many. However, this workshop we will focus on the top enforcement threats facing most auto dealers today and how you can prepare and adjust to lessen your dealership's exposure.

    Attend this workshop and you will learn about:

    How the FTC is cracking down on deceptive advertising and how you can protect against huge fines and bad PR
    The finer points regarding Used Car Rules Violations and potential enforcement
    Fair Lending Practices and how to comply with current rules and enforcements
    Sexual Harassment as a Very Real and Current liability.
    Why it is important to have standard price list of the F&I products offered. Learn More
  9. Rob Campbell: Business Math and Financial Analysis for Service Managers

    Rob Campbell: Business Math and Financial Analysis for Service Managers

    $98.00

    Online Workshop Recording

    Did you know DealersEdge VIP Season Ticket Subscribers Have Access to this Recorded Workshop AND the Entire DealersEdge Catalog? This Includes Hundreds of Workshop Recordings, PDF White Paper Executive Reports, Books, Podcasts and Audio Let's not forget the 40+ Live workshops each year!

    https://VIP.DealersEdge.com/
    for more information.

    Workshop Info:
    Air Date: Thursday November 10, 2016 at 1pm Eastern/ Noon Central/ 11am Mountain/ 10am Pacific
    Featuring: Rob Campbell
    Program Length: 60 Minutes
    SKU: DKK2

    Basic & Advanced Financial Analysis for Dealership Service Directors & Managers – Forecasting – Net Profit Improvement

    Now more than ever dealership Service Directors and Managers must become experts in analyzing their businesses so that they can plot the proper course.

    This program is designed to feature not only the “basics of business math” in the service department, but also to assist in planning for profit improvements in the face of future market uncertainties. Make sure you have a calculator and your financial statement info handy.

    You will learn real world examples for:

    How to outline your Service Dept financial goals to the Dealer and GM
    How to calculate the many ratios used in service: Fixed Absorption, Net-to-Gross, Cost of Sale, Semi-Fixed Expense… and many, many more.
    Learning to crunch the numbers like a pro Learn More
  10. Chris Hill: Pay Per Click- How it Works- Basics of a Properly Managed PPC Campaign

    Chris Hill: Pay Per Click- How it Works- Basics of a Properly Managed PPC Campaign

    $98.00

    Online Workshop Recording

    Did you know DealersEdge VIP Season Ticket Subscribers Have Access to this Recorded Workshop AND the Entire DealersEdge Catalog? This Includes Hundreds of Workshop Recordings, PDF White Paper Executive Reports, Books, Podcasts and Audio Let's not forget the 40+ Live workshops each year!

    https://VIP.DealersEdge.com/
    for more information.

    Online Workshop!
    Air Date: Thursday November 3, 2016 at 1pm Eastern/ Noon Central/ 11am Mountain/ 10am Pacific
    Featuring: Chris Hill of Aronson Advertising
    Program Length: 60 Minutes
    SKU: DKK1

    In the world of "Search" and even more so in the portion of that world know as "PPC", or Pay Per Click, the only constant is change.

    What you thought you mastered last year has undoubtedly changed and the true advantages go to those who keep their knowledge and skill current.

    That is the subject of this workshop presented by Chris Hill a PPC expert from Aronson Advertising in Chicago.

    Chris will feature real world updates on:

    What to expect from a properly managed PPC campaign
    Branded keyword search terms
    Dynamic used car PPC ads
    How PPC ads are graded, ranked and presented to a searching consumer
    The importance of "relevance" and "quality" scoring Learn More

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