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DEALERSEDGE Welcome to DealersEdge
Advanced Managemnet Education for Top-Tier Auto Dealership Managers
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  1. Steve Nickelsen: Why So Many of the Dealer’s Truly Great Ideas Fail to Launch

    Steve Nickelsen: Why So Many of the Dealer’s Truly Great Ideas Fail to Launch

    $0.00

    SPECIAL FREE LIVE ONLINE WORKSHOP

    Workshop Info:
    Air Date: Live Thursday, April 27, 2017 at 1pm Eastern/ Noon Central/ 11am Mountain/ 10am Pacific
    Featuring: Steve Nickelsen
    Program Length: 30 Minutes

    If you are a Dealer or GM, there is no shortage of new concepts, ideas and strategies that could make your dealership organization better! Yet so many great ideas fail at the execution stage… WHY?

    I know this has happened to you! You return from a 20-Group Meeting or the NADA Convention… or maybe you read an article or book that inspires and enthuses you to bring a specific improvement to your auto group or store.

    But when you present this ‘great idea’ to your management team, they smile, nod, stifle a groan… then they hope if they just ignore you for a couple of weeks, it will all go away.

    Or maybe, they argue about the wisdom of trying something new. Any of this sound familiar…

    Lame Excuses: “Our customers are different and they will not like this.” “We tried that once and it didn’t work.” “We don’t have the time.” But if others have found this idea successful, is any of this valid? More than likely NOT.

    Visit with Steve for just 30 minutes and he will show you:
    Why so many improvement plans fail to execute in your dealership or group
    Why having great ideas and opportunities is not enough to move from theory to practice
    Why dealerships are a particularly difficult environment to bring about improvement and change
    Why you so often hear the same lame and uninspired excuses
    How an Executive Virtual Coach can provide the implementation muscle that takes your great ideas and opportunities and turns them into increased efficiencies and profits. Learn More
  2. Ray Branch: Effective Labor Rate Control and Management… The Art & The Science

    Ray Branch: Effective Labor Rate Control and Management… The Art & The Science

    $0.00

    Free Online Workshop
    Air Date: Thursday March 23, 2016 at 1pm Eastern/ Noon Central/ 11am Mountain/ 10am Pacific
    Featuring: Ray Branch

    Discover a plan and a painless process to significantly improve your Customer Pay ELR - Effective Labor Rate! Small almost invisible adjustments with huge bottom line impact!

    Ray will be sharing knowledge to help the Service Manager meet their #1 responsibility to the dealer… PRODUCE ROI! Learn the formula for immediate and significant ELR improvement. You can make relatively small and almost invisible-to-the-customer changes in labor pricing that would result in an increase to your Effective Labor Rate (ELR) of $6 or $7 in just 30 days.

    Sounds almost too good to be true doesn't it. But listen in to this DealersEdge Workshop and Ray Branch will both prove it to you and show you how.

    "Professor" Branch has studied this concept for over 20 years and in the process has performed a forensic analysis on over 50 million dealership Customer Pay Repair Orders. This analysis takes each RO through more than 120 complex calculations generating more than 80 Key Performance measurements. The results are nothing short of amazing and very revealing.

    You will learn:

    The real definition of "Effective Labor Rate"
    More than 12 specific ELR improvement techniques
    About the Visibility Pyramid - ELR fully explained
    The science of Flat Rate Frequency Utilization
    How to control the up and down swings in your customer paid ELR
    The powerhouse concept of “Opps vs. Dones”
    Learn the formula for immediate and significant ELR improvement. Learn More
  3. Greg Criss: How to Benefit from Tablets on the Service Drive

    Greg Criss: How to Benefit from Tablets on the Service Drive

    $59.00

    Member's Only Online Workshop!

    This Registration Includes a VIP Season Ticket Membership and FULL access to the entire DealersEdge Catalog!

    Single Person Membership $59 Charged Monthly
    Single Location Membership $597 (All Managers at a Single Physical Location - 12 Months One Time Charge)
    Multiple Location Membership $1097 (Up to 30 Users in Multiple Locations - One Time Charge)

    For Membership Information visit https://vip.dealersedge.com

    Workshop Info:
    Air Date: Live Thursday, April 6, 2017 at 1pm Eastern/ Noon Central/ 11am Mountain/ 10am Pacific
    Featuring: Greg Criss
    Program Length: 60 Minutes

    How tablets can benefit Service Drive Selling… But also how tablets can hide more significant selling process weaknesses. It's a tool not a magic pill.

    Auto dealers purchase tablets for the service drive for two basic reasons. On one hand the modern technology gives the customer the appearance that your dealership is on the techie cutting edge. However, most companies selling these systems also tout increased customer paid labor as a benefit of using the tablet.

    Greg Criss takes a more reasoned view… seeing the benefit of deploying tablets, but not ignoring basic selling process deficiencies that plague many dealership service departments and are not necessarily overcome simply by the tablet.

    You will learn:

    How tablets can mask service drive process problems and how to overcome
    The magic of "Postponed" operation codes when recommendations are declined
    How to prepare for Service Guests prior to arrival
    How to guarantee that Service Menu presentations are completed
    How to help your Advisors improve CSI and Email Capture Learn More
  4. Joni Stuker: The Power of a Blended BDC  to Drive Sales for the Entire Dealership

    Joni Stuker: The Power of a Blended BDC to Drive Sales for the Entire Dealership

    $59.00

    Member's Only Online Workshop!

    This Registration Includes a VIP Season Ticket Membership and FULL access to the entire DealersEdge Catalog!

    Single Person Membership $59 Charged Monthly
    Single Location Membership $597 (All Managers at a Single Physical Location - 12 Months One Time Charge)
    Multiple Location Membership $1097 (Up to 30 Users in Multiple Locations - One Time Charge)

    For Membership Information visit https://vip.dealersedge.com

    Workshop Info:
    Air Date: Thursday, March 16, 2017 at 1pm Eastern/ Noon Central/ 11am Mountain/ 10am Pacific
    Featuring: Joni Stuker
    Program Length: 60 Minutes

    How to integrate Sales, Service and Parts into your BDC initiatives and multiply the value of your customer base.

    The Business Development Center concept has long been an excepted standard for many, maybe most, dealership organizations. However most of these efforts have been solely focused on creating showroom opportunities for new and used vehicle sales.

    In this workshop, Joni Stuker will introduce you to an expansion of the BDC concept into business development for all dealership profit centers. And why not? Joni will explain not only what a Blended BDC looks like, but how it works and how it can benefit the entire enterprise.

    You will learn:

    The difference between a BDC and a BMC and why it's important
    The strong fundamentals of any basic dealership BDC operation
    Why it is important for BDC reps to have the total dealership focus
    How to multiply the value of your BDC by driving business to all profit centers Learn More
  5. Don Tipton: Re-Engineering Express Service… Secrets Behind Making It Work for the Dealership & Customer

    Don Tipton: Re-Engineering Express Service… Secrets Behind Making It Work for the Dealership & Customer

    $0.00

    Free Online Workshop
    Air Date: Thursday March 2, 2016 at 1pm Eastern/ Noon Central/ 11am Mountain/ 10am Pacific
    Featuring: Don Tipton

    Today's service customers demand fast, efficient service for routine maintenance… Many managers complain that it just does not work…. Why not? It works for some!

    How to make a very profitable business out of your Express Service operation.

    Don will show you:

    Learn the 5 roadblocks to success for your Express Service operations
    Exactly where the real profits are being generated by dealerships with successful Quick Svc systems
    The perils of overkill. You really do not have to be the fastest or the cheapest
    How to determine the true cost of express service labor
    How to keep the up-sells from declining your service and taking their business elsewhere
    Learn More
  6. DLB4 Rob Campbell: How to Balance the Parts Department Checkbook

    DLB4 Rob Campbell: How to Balance the Parts Department Checkbook

    $59.00

    Member's Only Online Workshop!
    This Registration Includes a VIP Season Ticket Membership and FULL access to the entire DealersEdge Catalog!

    Single Person Membership $59 Charged Monthly
    Single Location Membership $597 (All Managers at a Single Physical Location - 12 Months One Time Charge)
    Multiple Location Membership $1097 (Up to 30 Users in Multiple Locations - One Time Charge)

    For Membership Information visit https://vip.dealersedge.com

    Workshop Info:
    Air Date: Live Thursday, February 23, 2017 at 1pm Eastern/ Noon Central/ 11am Mountain/ 10am Pacific
    Featuring: Rob Campbell
    Program Length: 60 Minutes

    How to make the Parts DMS inventory Jive with the General Ledger!

    It's no secret that when it comes to the Parts Department, the dealership runs two sets of books.
    One set is kept and controlled by the Parts Manager and is geared toward inventory management… keeping the right parts on the shelves to satisfy the Service Department's needs, and avoiding obsolescence. It's mostly about the physical parts themselves.

    The other set of books is kept and controlled by Accounting. The General Ledger is the financial blueprint for the enterprise, but in this instance it is primarily concerned with the dollar value of the parts department's assets and liabilities. It is mostly about the dollar value of the investment.

    Problem: On the surface they seldom agree. Sometimes that simply means that the process of adding to and subtracting from those figures, is different for each concern.

    But sometimes, the imbalance can point to very real problems and potential losses. So like balancing your checkbook, you need to isolate the differences and reconcile regularly.

    This workshop is an in-depth look at strategies to help balance the 2 sets of books, and/or identify problems needing solutions.

    You will learn:

    Primary causes for inventory valuation disputes between Parts and Accounting
    Strategies for identifying and "balancing" reasonable and routine differences
    How the 2 sets of books can help hide serious problems and potential losses
    Solutions for inventory shortages and overages.
    How Parts & Accounting can work together to balance the 2 sets of books Learn More
  7. DLB3 Becky Chernek: How to Ride the Wave to Digital F&I Retailing

    DLB3 Becky Chernek: How to Ride the Wave to Digital F&I Retailing

    $0.00

    Free Online Workshop!

    Catch the Wave - How to Offer Your Customers Online Financing!

    Workshop Info:
    Air Date: Thursday, February 16, 2017 at 1pm Eastern/ Noon Central/ 11am Mountain/ 10am Pacific
    Featuring: Becky Chernek
    Program Length: 60 Minutes

    The F&I process in most dealerships has long been the bottleneck in the selling process resulting in more than a few unhappy and frustrated customers.

    Join F&I trainer and consultant Becky Chernek as she explores ways you can offer your customers an online financing choice. Learn what is available from many sources via this workshop.

    Options are many and can include simple "pre-qualification” up to the entire financing process - To successfully implement, you will have many choices to consider. Learn about them here.

    You will learn:
    About the expansion of online financing opportunities available to dealers
    About the current array of online financing products and vendors available to dealers
    How online financing can speed up the delivery process and enhance the buyer's experience
    How online financing offers can help you insulate the customer from other 3rd party providers
    How to create a Virtual F&I Manager alternative Learn More
  8. DLB1 Jim Flint: How to Control Your Marketing & Ad Budget Using Moneyball Strategies

    DLB1 Jim Flint: How to Control Your Marketing & Ad Budget Using Moneyball Strategies

    $0.00

    Free Online Workshop!

    Workshop Info:
    Air Date: Live Thursday, February 2, 2017 at 1pm Eastern/ Noon Central/ 11am Mountain/ 10am Pacific
    Featuring: Jim Flint
    Program Length: 60 Minutes

    How to stop wasting precious marketing budget on Low-ROI efforts!
    Economists predict a mixed bag for 2017 car sales. We know this--competition is fierce, there's no room for wasted advertising dollars and there's no looking back as the game continues to change.

    It's time to break out of your "let's do what we did last year" marketing cycle and catch up to what's new and improved for 2017!

    Jim Flint--noted resource allocation specialist and architect of the Moneyball Factor for car dealers-- will provide guidelines and principles on how to:

    Lock into a successful marketing budget
    Utilize operationally minded metrics to guide your thinking.
    Price & market vehicles on your website to sell w/ maximized profits
    Improve Google Analytics tracking so it's easier for you and your sales team to win together. Learn More
  9. DLA4: Jeff Sacks: Ideal Pay Plans for General Managers

    DLA4: Jeff Sacks: Ideal Pay Plans for General Managers

    $0.00

    Workshop Info:
    Air Date: Live Thursday, January 26, 2017 at 1pm Eastern/ Noon Central/ 11am Mountain/ 10am Pacific
    Featuring: Jeff Sacks
    Program Length: 60 Minutes

    How to Strike the Right Balance of Reward, Motivation and Stability

    Jeff Sacks has been studying and refining dealership pay plans for decades. He is also recognized as the premier trainer of General Managers having instructed 1000+ on the skills and talents needed to be successful in this demanding role.

    In this session, Jeff will examine how to formulate an Ideal Pay Plan for General Managers.

    Jeff will explore:

    The Attributes of truly great General Managers - profiling the best of the best
    The Tasks of the General Manager - the daily, weekly, monthly focus points leading to success
    The Objectives of the General Manager - defining the goal and measuring success
    How to blend specific metrics into a pay plan that will drive dealership profitability and sustainability. Learn More
  10. DLA3 Charlie Feuss J.D: Questions & Answers About Service Advisors - Exempt or Non-Exempt - OT or No OT

    DLA3 Charlie Feuss J.D: Questions & Answers About Service Advisors - Exempt or Non-Exempt - OT or No OT

    $59.00

    Member's Only Online Workshop!
    This Registration Includes a VIP Season Ticket Membership and FULL access to the entire DealersEdge Catalog!

    Single Person Membership $59 Charged Monthly

    Single Location Membership $597 (All Managers at a Single Physical Location - 12 Months One Time Charge)

    Multiple Location Membership $1097 (Up to 30 Users in Multiple Locations - One Time Charge)

    For Membership Information visit https://vip.dealersedge.com

    Workshop Info:

    Air Date: Live Thursday, January 19, 2017 at 1pm Eastern/ Noon Central/ 11am Mountain/ 10am Pacific
    Featuring: Charlie Feuss J.D…. Employment Attorney
    Program Length: 60 Minutes

    Charlie Feuss will bring some clarity to these issues - murky for years - and getting murkier

    The Department of Labor (DOL) has flip-flopped on this issue. Federal Courts have reached very different conclusions. A new administration will soon occupy the White House.

    And this year, the U.S. Supreme Court issued an important decision on the topic - but questions remain.

    Charlie will answer these questions:

    The exempt/non-exempt status of Service Advisors finally settled by the US Supreme Court (SCOTUS) or was it?
    Exactly what did SCOTUS say about the status of Service Advisors?
    What about the DOL? What are they now saying about Service Advisors?
    How do recent DOL rules on overtime compensation affect these employees?
    The Trump Administration - what to expect from the new administration on these and other wage and hour issues? Learn More

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